Cannery Row Company Announces the Promotion of Erik Uppman to Vice President of Marketing 
 
Monterey, CA – October 6, 2020 – Erik Uppman has been promoted to Vice President of Marketing for the Cannery Row Company by Mike Zimmerman, President of the Cannery Row Company. In his role, Uppman will be responsible for the development and implementation of marketing and communication strategies for Cannery Row and the Sardine Factory Restaurant, including digital marketing and advertising. 
 
“Erik has been a true asset to the Cannery Row Company marketing department since joining the company. He is an intelligent, experienced marketing professional and we are delighted to announce his well-deserved promotion,” said Zimmerman. 
 
A Monterey Peninsula native, Uppman attended Pacific Grove High School and graduated with distinction from CSU Monterey Bay with a bachelor’s degree in Computer Science. Uppman’s career in marketing and advertising took him to Detroit and San Francisco where he worked as an advertising executive at agencies including Campbell-Ewald, J. Walter Thompson, GTB, Butler, Shine, Stern & Partners, and Questus. Over the years he has had the opportunity to work on national campaigns for brands like Chevrolet, Ford, MINI, RadioShack, Nokia, Starbucks, and Capital One. 
 
In 2014, Uppman returned to the Monterey Peninsula and joined the Cannery Row Company as Senior Marketing Manager and was promoted to Director of Marketing in 2017. Erik will be replacing Diane Mandeville who resigned after 19+ years with the Cannery Row Company. “It has been a pleasure to have Diane with us at the Cannery Row Company. We appreciate all of her contributions over the past 19 years.” said Ted Balestreri, Chairman and CEO of the Cannery Row Company and co-owner of the Sardine Factory Restaurant in Monterey, California. 
Misleading information and comparisons about the flu and the coronavirus have been circulating widely since the start of the pandemic. This misinformation has been amplified as the start of the flu season begins. Both are contagious respiratory illnesses with similar symptoms, but COVID-19 is more dangerous, contagious and lethal than the flu, and extra precautions are needed.
 
In six months, COVID-19 has killed about 4-6 times as many people as the flu does in an entire year. That makes COVID-19 about 10x deadlier, in terms of total deaths, than the flu --- and that's with good weather, social distancing, and mask use.
 
How else are they different? Research shows a person with the flu infects an average of about 1.28 other people. A person with novel coronavirus infects an average of about 2 to 3 other people. With the flu, the incubation period is relatively short. People typically start feeling sick one to four days after infection, with symptoms often showing up within two days, the CDC says. That means people who get sick from the flu will know they're sick fairly soon and will likely stay home, avoiding contact with others. But the incubation period with coronavirus is about three to 14 days, so the potential to infect others is higher. Hospitalization rates from the flu is 2% while COVID-19 is 19%.
 
You can get a flu vaccine but not one for coronavirus. Experts say the number of flu deaths could be drastically reduced if more people got flu shots. Even if you get a flu vaccine and later catch the flu, the symptoms are usually less severe. The best ways to control the spread of coronavirus is with personal responsibility- limit trips outside of your home, wear a mask, practice social distancing, and wash hands often.
 
Find more information about the flu and coronavirus at chomp.org/flu. Visit mtyhd.org/flu for a schedule of No Cost Flu Vaccination Community Clinics, starting this week.
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